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Apple Via del Corso

In Honour of the new Apple store opening in Rome, we were tasked with creating a webpage for to showcase the extensive renovation of the beautiful historic building on Via del Corso. 




UI, Responsive web design, Interaction design

Design Team

Design Director –⁠ Richard Baxter
Senior Designer –⁠ Emma Mealy

The result   ——————

Full width video and parallaxing elements were used to create an immersive experience that focussed on the buildings creative history and the seamless integration of the Apple brand into the space. While the page is on brand, the design also takes cues from the architecture itself, complimenting the beauty of the building, but not distracting from it.


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